"The gossip has spread through the ton like wildfire."

No use denying what eager gossips had spread.

The gossip had spread swiftly as a rising tide after that.

This is similar to how rumours, gossip and jokes rapidly spread.

Damned if gossip didn't spread on this ship faster than a lizard with its tail on fire.

The gossip soon spreads and it all gets back to Sophie who's not happy.

Of course that old gossip has spread the story with her own interpretation of it.

the servants' gossip had spread the news about the Tsurani, though the details were lacking.

Their gossip with other valets spread the information, which from the lower regions rose to the ears of the masters.

Though not mean-spirited, gossip would spread like wildfire.