Weitere Beispiele werden automatisch zu den Stichwörtern zugeordnet - wir garantieren ihre Korrektheit nicht.
The "best cost" can also be measured by the cost per lead, in the case of direct response marketing).
CPL - Cost per lead (lead usually meaning a free registration)
The product also contains reporting functionality to measure key marketing metrics such as return on investment(ROI) and cost per lead (CPL).
A 2007 analysis by Forrester Research of the CDC MarketFirst implementation at Sharp Electronics determined that the company was able to increase the number of qualified leads tenfold, reduce cost per lead by 85%, and cut advertising costs by 28% using CDC MarketFirst.