For that to happen, video dealers say, much else has to happen.
The arrangement pleases some video dealers, but not all.
But many video dealers were far from enthusiastic.
Studios may delay, but video dealers prefer their hits sooner rather than later.
That pricing message is not lost on at least one video dealer.
This month, video dealers face a situation they don't like much: putting up with the very long movie.
Nevertheless, video dealers are opposed to the measure for several reasons.
Subscribers have heard promises like that before, but even the talk makes video dealers nervous.
Ballots are cast through a nationwide poll of video dealers.
They are available at electronics shops, special audio and video dealers and some department stores.