Though the billings were not disclosed, Competitive Media Reporting of New York, which tracks ad spending, estimated them at $9 million for 1994.

AT&T spent $607.2 million on all advertising last year, according to Competitive Media Reporting in New York, which tracks ad spending.

The entire utility industry spent just $83 million on advertising in 1995, according to Competitive Media Reports, which tracks ad spending.

For the second year, more was spent on entertainment and amusement ads than cigarette ads, says Competitive Media Reports, which tracks ad spending.

Two years ago, movie companies spent $243 million in advertising on network prime-time television, according to Competitive Media Reporting, a company that tracks ad spending.

Spending last year was $4.7 million, according to CMR, which tracks ad spending.

Leading National Advertisers in New York, which tracks ad spending, reported it was $392,700 last year.

But the company spent $225,800 in advertising last year, according to Competitive Media Reporting in New York, which tracks ad spending.

Kmart spent 10 percent of its $240 million in advertising on radio last year, according to Competitive Media Reporting, which tracks ad spending.

Coca-Cola spent $32 million last year to advertise Powerade, according to CMR, which tracks ad spending.