Initially, Panache will be given away free on campus, but each copy will contain subscription cards.

A small subscription card for Topps magazine was included in the box.

When I read a magazine on the subway, a subscription card or three often flutter to the floor.

The next test is to see how many people who bought the magazine send back the subscription cards.

When a customer purchased the magazine, either he or the retailer would fill out a subscription card on the spot.

Other networks have also been created, whereby one server has multiple legitimate subscription cards connected to it.

Inside every box will be a subscription card, and executives at the magazine hope the promotion will increase the current circulation of about 500,000.

When subscription cards fall from magazines Andrew Kirk is reading, he stacks them in a pile at the corner of his desk.

Equally gratifying for Hearst were the 55,000 requests from women who returned subscription cards inserted into the issue.

In another typical use, magazines include subscription cards that potential subscribers can return by freepost.