The station returned to the air in July 2010 with a sports talk format.

Another sports talk radio station is all we need here.

The station broadcasts live sports talk, both locally and nationally.

In February, 1998, syndicated sports talk replaced oldies during those hours.

The station changed to a sports talk format on January 2, 2013.

They also aired sports talk at various times during the previous two decades.

It is the longest running daily sports talk program in Mississippi radio history.

Smiles; she would have to remember using sports talk more often.

This swap was being made to create a sports talk station at 98.5 FM.

Since few people listened (other stations played similar music), sports talk returned.