The menu is largely Californian in style, with specialty pizzas, grilled meats and pastas.
He said he had pioneered the sale of garlic twists, hot dog rolls and specialty pizzas along with the regular pizzas, and that Giorgio's had copied those, too.
This augmented a medium-sized menu featuring a handful of starters - pastas, veal, chicken and seafood dishes - and, as expected, regular and specialty pizzas.
There are eight specialty pizzas.
The company introduced its American Legends line of specialty pizzas in 2009, featuring 40% more cheese than the company's regular pizzas, along with a greater variety of toppings.
The best selling pizza is the "Fetalicious," a specialty pizza topped with spinach, red onions, tomatoes, mushrooms and feta cheese.
The Wooleys expanded Schlotzsky's menu to include panini, specialty pizzas, toasted wraps, salads, soups, and other items.
In addition to standard pizzas with the usual choice of toppings, seven specialty pizzas are offered.
Try the rustica pan pasta ($12.95) or a specialty pizza like the small Maine lobster pie ($12).
So begins the poem "Deep Dish Chicago," a loving ode to the city's specialty, deep-dish pizza.