Both phenomena, he said, seem to have roots in money: players are less antagonistic toward one another because they often share agents and sneaker contracts.

"So before a coach even comes to the school, he already has a television or radio deal, and his sneaker contract," he said.

To me, it's no different than a sneaker contract.

The team had also been distracted by rival sneaker contracts.

Nike caught wind of it and offered a sneaker contract.

Even without it, Knight will make an estimated $650,000 this year from coaching benefits like sneaker contracts and media deals.

"The fat sneaker contracts and the book deals," I said.

Stay just on the right side of it, you get a sneaker contract.

He may have more trophies and rings and sneaker contracts than any man on the planet.

If they win, they stay, and get a bigger sneaker contract, too.