Solo's main focus that year was to retain existing customers, not to gain new ones.
Emphasis is on retaining existing customers rather than acquiring new ones.
They appear to have lost interest in retaining loyal customers.
Now, dealers can retain customers merely by matching the best available offer.
He said the company then decided to give away the voice mail service to retain customers.
By the late eighties, the company was having problems retaining customers who were moving to lower-cost systems.
"The manufacturer that does the best job at that will retain the most customers."
The company has faced higher costs while struggling to retain customers.
Service Merchandise has been working hard to retain and cultivate customers.
But bringing in more revenue and retaining customers is only one part of the story.