And for another, retailers hope to start running out of stuff two weeks before Christmas.
Retailers and state officials hope that second urge will win out.
A month ago, many retailers hoped to exceed last year's sales by 5 percent.
Having attracted our attention, of course, the retailer hopes that we will buy.
Early indications are that the season's sales, while better than last year's, have not been what the retailers hoped for.
The continuous line shows what the retailer hopes to sell this year.
Retailers are hoping for good news because this holiday season has been disappointing to many.
The retailers hope they will keep coming back - even when they want to buy something the old-fashioned way, at full price.
He said retailers would be hoping that shoppers take time off work this week to finish their shopping.
Now retailers hope to see a rush of buyers.