But as a public relations gesture, the move could create some initial good will.

But making the trade deal truly benefit the world's poorest is not simply an act of charity or a public relations gesture.

"I think you're making a public relations gesture, nothing more."

It was an obvious public relations gesture, not expected to generate any tangible results.

"It seems to be a marketing or public relations gesture," he said.

He said the Libyan announcement was more like a public relations gesture.

But oil analysts here see the cuts as little more than a public relations gesture, an attempt to show solidarity without giving up anything.

It is mostly a public relations gesture on the part of the company.

Separating the truly important initiatives from the public relations gestures is not always easy.

We did it as a public relations gesture toward the village that has always been so wonderful to us.