They have mounted a radio campaign asking people to call the Governor and petition him to spend more.
A radio campaign is expected to begin next month.
Earlier this fall the network started an online fund-raising drive similar to a public radio campaign.
But it died amid the radio campaign and a balky Senate.
The initial budget is $4 million for a radio campaign.
Certainly, a radio campaign has to involve frequent spots, in order to build its coverage.
They began a radio campaign urging farmers to sell their animals.
But he said it would last three months, complementing a radio campaign on the air since January.
To mark the 70th anniversary of the brand in 2010, an international print and radio campaign was carried out.
Major national television and radio campaigns have used Winter's music to advertise their products.