Usually about 10 percent below the rack rate.
Usually 10 to 25 percent off the rack rate by booking in advance.
Like the rack rate at a hotel, this is generally the maximum price that one may pay.
This hotel has a rack rate of $220, before taxes (10 percent in Seoul).
In no case should you accept the "rack rate" - the official price, without discounts.
Out of curiosity, I asked about the rack rate, or published price.
The rack rate for a double is 200 euros and includes breakfast.
The Marriott's normal "rack rate" price for the room we got was probably in the $300+ per night range.
The listed rack rate of $89, though, seemed high - and it didn't even include Houston's 16.25 percent hotel tax.
For example, a phone call to a top hotel might elicit a $400 rack rate for a certain type of room.