It is often used to optimize advertising mix and promotional tactics with respect to sales revenue or profit.

A different promotional tactic that downplayed the role of the League itself was the creation of a syndicated news service.

The song's lofty Hot 100 debut was attributed to this promotional tactic.

Individual physicians have, over the years, written to medical journals protesting the promotional tactics that they have been subjected to.

For his part, Mr. Furlong, the singer, said he had found that the best promotional tactics were the traditional ones.

It is often used as a promotional tactic, but can also be the regular method of doing business.

This promotional tactic definitely did not work with Mr. Glock.

This amounts to a price discount, and is used as a promotional tactic.

This promotional tactic worked very well and Londos became one of the most popular wrestlers in the 1930s and early 40's.

This humorous promotional tactic garnered free national media attention for the company.