Hosted by a local presenter on each station the programme's aim is to promote musicians from the area.
It also hosts events throughout Montreal to help promote local musicians and support the community.
They are also known for promoting young musicians through endowments and scholarships.
In recent years it has worked to promote new, young musicians in jazz, folk, and classical styles.
"We promote businesses, restaurants, designers and musicians," she said, "all the things that make New York great."
In 2008, the station launched a campaign around Amman to promote local musicians, bands, artists and photographers.
Furtados has always been at the forefront of promoting music and musicians across the country.
Glastonbury is far better than most other mainstream music festivals in promoting female musicians, so this fact came as quite a shock.
The label aims to promote local musicians that are unique and whose music will have longevity, rather than based on popularity.
I don't want to get in the habit of promoting musicians who haven't yet paid their dues.