Also, immediate skin-to-skin contact with your baby after delivery may help promote long-term and successful breast-feeding.
Ross, which says it also wants to promote breast-feeding, is considering distributing the books in the promotional packages of free formula but has not made a final decision.
This corrupts efforts to promote breast-feeding.
It is not easy to weed out objective findings from wishful thinking by researchers who are promoting breast-feeding.
In 1981, the governing body of the World Health Organization adopted an international marketing code on infant formula that was intended to promote breast-feeding.
Recommendation 20: "Governments are urged to promote and support breast-feeding."
She also offered a choice of free books promoting attachment parenting and breast-feeding to anyone who ordered at least $150 worth of products.
Progress in promoting breast-feeding, combating malnutrition, and composition and use of infant formula, 1981--2006.
The potential for curbing childhood obesity was one of the selling points of a recent national campaign to promote breast-feeding.
Among the programs with which Mr. Heyward was most closely associated were campaigns to promote breast-feeding and encourage countries to establish national nutritional standards for children.