The products won several industry awards and continue to be the fastest of their kind to date.
Though the product won an industrial design award last year, it had some technical flaws.
Either the same product won again, or a different version of last year's product won.
But surprisingly, despite their enormous popularity in Europe, these products have not yet won over the American public.
"Everything is being lowered to the level of the worst publishing houses who disguise the fact that their product isn't winning on its own merits."
This new, improved product - sounds like a toothpaste advertisement - has already won one more game than last year.
It matters even more that Russian high-tech products have won recognition in China.
In 2011, this product won the 'Idea of the Year' award at the Ideas.
Riordan's products won a total of six awards at this inaugural ceremony.
A rare exception to the Darwinian rules in which the best products win the hearts and dollars of consumers?