That is, individuals "strive for a positive self-concept".

It should be noted that the precise nature of this strive for positive self-concept is a matter of debate (see the self-esteem hypothesis).

He also explained that this tendency was rooted in a need to maintain a positive self-concept, later termed the self-serving bias.

This optimal level of group membership, according to the theory, is associated with a positive self-concept (Brewer, 1991, 2003).

We know that positive self-concept is a major contributor to school success.

This model explains that people face a conflict between the desire to express prejudice and the desire to maintain a positive self-concept.

For example, literature has connected the construct of positive self-concept, an idea similar to core self-evaluations, to the ability to cope well with organizational change.

They tend to receive an unsatisfactory education, harbour poor employment prospects and have few ways of creating a positive self-concept.

Provide a setting that gives the student an opportunity to develop a positive self-concept through achieving success.

Although this term has been often understood in a common sense way, researchers have defined it formally in terms of positive and negative self-concepts.