In November 2009, the company decided to sell 35% stake of Hansen for $370 million as part of its debt restructuring program, through placing new shares.

In a follow-on offering, the company itself places new shares onto the market, thus diluting the existing shares.

The new company intends to place shares on the London Stock Exchange in 18 months, executives said on Monday.

When making out their holiday shopping lists, few investors would place shares of British retailers at the top.

Companies within an industry sometimes arrange stock deals when they fear hostile takeovers, to place shares in friendly hands.

It also moved into placing shares with the general public, issuing private debenture loans in France and also in Russia.

In May 2011, it placed shares with a value of US$60 million.

In each deal the promoter either took fees, stock or both in exchange for placing bonds or shares with investors.

In a hostile market, Merrill's sprawling retail brokerage system could be a good way to place shares.

Employee stock ownership plans are seen as a way for companies to place shares in friendly hands.