Their marketing budgets are so enormous because they have to persuade doctors and patients to prescribe one me-too drug over another.
And she has persuaded doctors who are retiring to give her their old medical books.
Four earlier reports have had an enormous influence in persuading doctors to detect and treat high blood pressure.
Part of my job was to persuade doctors, pharmacies and hospitals to select or prescribe the company's drugs.
Elaborate advertising campaigns are afoot to persuade doctors and hospitals to join a network.
As a result, her husband and son have spent a wrenching year trying to persuade doctors that she would not want to be kept alive this way.
Whether the study will persuade reluctant doctors to change their minds remains to be seen.
Knowing how black cohosh works, of course, will be essential to persuading American doctors to recommend it.
But persuading doctors to use such systems can be a hard sell, especially when many of them have outside practices and are not on the hospital's payroll.
To be a successful suburban imam, he found, meant persuading doctors and lawyers not to rush from prayers to beat traffic.