They are good enough, but they are unfamiliar quantities in an already overcrowded market.
In 1998 YoFarm began a promotional campaign in an effort to increase the presence of YoCrunch in what analysts deemed was an already overcrowded market.
"Sustainable coffee," grown in the shade amid other vegetation, is better for the environment and a great way to differentiate java in an overcrowded market.
From what I can see (at a co-op agency) college graduates do not have the marketing skills required to push themselves as products in this very overcrowded market.
Within a year, this overcrowded market would crash.
None of the books discussed here are precisely that - those that were will be passed over in silence - but several are jostling in an overcrowded market.
In the end, retailers said, there were too many entrants in what has become an overcrowded market.
"In this overcrowded market these days, differentiation is the criticial issue."
Similarly, many of those small companies floundered and failed because of an overcrowded market or bad business practices (lack of infrastructure for online retailers).
Los Angeles has become perhaps the most overcrowded and hotly competitive market in the country for ad agencies, agency executives say.