"We seeded our name with the original campaign, now we really need to differentiate the company from everyone else," he said.

The original campaign ran for twelve 45-second installments between 1987 and 1993.

The original campaign began as a trade ad in 1980 and was made into TV spots in 1979 which ran throughout the 1980s.

"The original campaign was based on an attitude that went along with overnight, 24-year-old millionaires," he added.

The campaign takes place at the same time as the events of the original campaign.

The advert was a re-dubbed version of the early original campaign in the United States.

The agency's original campaign has often been praised for its sly wit.

But women didn't respond to the ad in test screenings, so the studio stuck with its original campaign built around blood and terror.

This was following the original campaign of playing "10,000 Songs in a Row".

In some of these ads, the events that occur in the narrative differ significantly from the original American campaign.