To be sure, the hurdles facing the the organic-cotton movement are formidable.

Will consumers buy Chipotle-branded cutting boards and $65 organic-cotton hoodies?

Others are willing to spend an extra $250 or so for an organic-cotton car-seat cover to minimize baby's contact with artificial fabric.

Cotton Inc. denies that it neglects organic-cotton farmers.

Five private canvas-wall tents, each with an own outdoor bathtub and kitchens, vintage iron beds, organic-cotton sheets.

Belatedly I realized that Fjallraven’s corporate logo and pet cause is the arctic fox, curled in defense against extinction on organic-cotton T-shirts ($39) and rucksacks.

They are pricey: One flat, organic-cotton, king-size sheet and two queen-size pillow shams start at $625, while linen napkins and placemats start at $75 each.

To freshen up any room for minimal outlay, head to M&S. It has a range of bathroom accessories in duck egg and rose, with Fairtrade organic-cotton towels from £7.50.

Envi Everything here says sustainable style: organic-cotton tees by Edun (Bono and Ali Hewson's line); recyclable shopping bags; and, coming soon, paper-free e-mail receipts.

David Harrison, president of Trad Hound, a distributor of organic-cotton casual clothes in Asheville, N.C., does not care what their motives are as long as they encourage organic plantings.

When you buy new bedding, switch to the organic-cotton kind (organic fibers are never treated with PBDEs, so opting for organic sheets and pillowcases is one way to make sure you avoid them).

Proceeds from sales of Patagonia’s organic-cotton Japan Relief T-shirts ($30) benefit the Tsunagari-Nukumori Project, which is working to bring renewable energy and hot water to areas affected by the March 2011 earthquake and tsunami.

Soon, a compact man in a wool sweater and muddy organic-cotton jeans emerged, clearly invigorated from having spent the night on the office floor in a sleeping bag raided from the emergency stash in the company's "disaster box" (only at Patagonia).

When apparel makers introduced high-priced ecologically correct fashion lines in the early 1990's, like Levi Strauss & Company's "Naturals" pants costing $50 to $60, shoppers put their environmental convictions aside at the cash register, and the fledgling organic-cotton industry faced ruin.

The group is also involved in the growing of organic cotton.

That means more than five million pounds of organic cotton a year.

You started using organic cotton in 1996 - a lot earlier than most businesses.

Some people will only use diapers made of organic cotton.

But other reports suggest that organic cotton can't keep up with demand.

For consumers able to pay a little more, there are now thousands of organic cotton retailers.

Six additional responding farmers did not grow organic cotton in 2006.

In 2007, the company introduced organic cotton T-shirts to its brand line.

It was made-to-measure in organic cotton – and guess what?

In 1996, Chouinard committed the company to using all organic cotton.

Organic cotton production in Africa takes place in at least 8 countries.

Lately, he’s even bought a couple of organic cotton T-shirts.

They soon began producing clothing with this accidental organic cotton.

But organic cotton candy — these three words are not natural bedfellows.

He speaks of the conversion to organic cotton that is happening there.

Organic cotton tends to be more expensive, but its impact on the environment is kept to a minimum.

And selling organic cotton diapers is not just fashion - but good sense too!

The use of one or more layers of organic cotton.

We’d have loved the bag to have been made from organic cotton, but we could not find enough.

Full range of feminine hygiene products produced from organic cotton.

The soft case is made from weatherproof organic cotton canvas.

But from it sprout small and precious white flowers of organic cotton.

He wears only organic cotton or hemp fair trade clothes.

Veja buys organic cotton at around twice the market price.

So, making a statement like "made from organic cotton" will be more likely to boost t-shirt sales.