For these reasons, opinion pollsters stringently protect respondents' privacy, in order to more accurately gauge their real political temper.

This is an occupational hazard shared by sportswriters and opinion pollsters.

Henry William Durrant (1902-1982) was a noted opinion pollster and market researcher.

Robert Waller (born September 1955) is a British election expert, author, teacher, and former opinion pollster.

After the 1992 election, most opinion pollsters altered their methodology to try to correct for this observed behaviour of the electorate.

Some public opinion pollsters and social scientists see a deeper psychological phenomenon at work.

He did not mention Labour and even refrained from a sneer at the opinion pollsters.

Why do so many people apparently tell opinion pollsters one thing and then, in the sober setting of the voting cubicles, do another?

According to opinion pollsters Harris it was the third most important issue on voters minds in 1987.

According to his official biography, Rasmussen "has been an independent public opinion pollster since 1994."