The retailer has lagged competitors like Kmart and Target in offering fashion to consumers.
Mexx does not just offer contemporary fashion but also diverse lifestyle products.
Because there is simply not enough top-of-the-line designer clothing to supply its 77 stores, the chain has had to offer less high fashion.
Instead of subjecting customers to tedious fitting sessions, he decided to offer ready-made high fashion off the rack.
It offers fashion for women, men and, recently, for children.
Because the clothes offer timely fashion in luxury fabrics at less than astronomical prices.
Music is the main event, and the festival streets will be lined with booths offering Brazilian food, drinks, fashion, jewelry and crafts.
And in winter, elderly promenaders offer fashion, elegance and pampered little dogs as entertainment.
Kris had offered to braid it - Amerind fashion, as she did her now much longer hair- but he had declined.
In March 2009, Rocawear launched its first social networking site, offering style news, music, fashion, and cultural connections.