As a result, the African-American community called for a national economic boycott of the city, which is still in place with some effect.
But so far no big national boycott by civil rights groups has been pressed.
He said caucus members had told the sponsors, "We just hate to see what happened with national boycotts in the past."
Their comments set off a firestorm of protest, with civil rights leaders calling for a national boycott.
Would Texaco stand up to a national boycott?
Calls for a national boycott of Kohler products were vociferous and sometimes effective.
Last spring it went on strike against lettuce growers and has called for a national boycott of table grapes.
And on April 1, 1933, he proclaimed a national boycott of Jewish shops.
Now there is talk of a national boycott of Pabst products.