In the 1980s the Big 8, each now with global branding, adopted modern marketing and grew rapidly.

"Management has shown little understanding of modern marketing," said Ajit Chakraborty, another union leader.

A trip to two Manhattan food stores is a reality study in modern ethnic-food marketing.

Millar has been credited for introducing modern marketing in Norway.

But modern marketing had laid its hand on the old tap-room.

Changes in practical conditions such as faster distribution, computing and modern marketing have led to changes in their business models.

But the role of modern marketing is to present the incremental improvements as truly significant.

To people like Mr. Wente, new equipment and modern marketing could go a long way.

His fifty years of writing, speaking and teaching about marketing have led many to describe him as the father of modern marketing.

In the hectic world of modern marketing, any product or enterprise of consequence must have a logotype.