People use heuristics, which are mental shortcuts, in order to make sense of the world around them.
These mental shortcuts allow people to categorize learned information and as a result solve problems, make decisions, and understand the world through schemas.
The peripheral route occurs when attitudes are formed without extensive thought, but more from mental shortcuts, credibility, and appearance cues.
A mental shortcut that occurs when people make judgments about the probability of events by the ease with which examples come to mind.
A mental shortcut used when making judgments about the probability of an event under uncertainty.
Thus we have used a mental shortcut to make a decision on something, instead of going to a native of the region and asking, "Is this a tree".
They are mental shortcuts that replace a complex problem with a simpler one.
They are mental shortcuts that usually involve focusing on one aspect of a complex problem and ignoring others.
A kind of mental shortcut, if you will, between here and there.
It creates a kind of mental shortcut, a way to hold its image in your mind without trying.