The last 75% of its sales were made to people who never ever buy books.
The change is already making a huge difference to people.
But they have not made the case for a big aid program to their own people.
I'll make a couple of calls to people at the hospital, see who knows this woman.
Often they will make eye contact and talk to other people.
And what difference will that make to people living in the region?
It makes a difference to people who have never heard of Him.
An income tax has to make sense to people, he said.
Nor are things likely to get so out of hand that it will begin to make a big difference to most people.
It makes sense to people to think in negative terms.