In 1980, the magazine introduced "America Underground", a recurring column devoted to local music scenes from different areas of the country.

In 2011 the magazine also introduced a new scholarship award for young financial advisers.

In the Fall 2008 issue, the magazine introduced their annual award, known as the Tommy.

The magazine introduced more lifestyle content (topics like fashion, beauty, travel and finance) in shorter pieces.

In 2006, the magazine introduced a digital edition.

In the meantime, the magazine had redefined nonfiction writing and introduced fresh realism to the art of fiction.

The magazine introduces a substantial redesign with the October 5th issue.

In 1998, the magazine introduced a version targeted at teens called Teen People.

The magazine introduced its most recent redesign in January 2007, at which point the logo also adopted its current look.

Three magazines aimed at men are introducing campaigns seeking to burnish their images with advertisers.