The trend to drop amenities has reversed recently, with airlines conjuring up new luxuries to lure passengers.

Other airlines and online travel agency sites have lured passengers with discounts, last-minute specials and bonus miles.

Not commercial cruise lines still trying to lure passengers to existing ships after the terrorist attacks last September.

Southeast Asia continues to lure passengers, despite the vast distance and fares that start at about $4,500 a person.

This incentive is designed to lure passengers into avoiding the daily crowded conditions at Metrolink stations during rush hour.

The campaign is designed to lure passengers from Eastern Airlines, whose shuttle service dominated the lucrative market until Pan Am's entry two years ago.

To lure passengers away from El Al, its rivals have been offering larger commissions to travel agents.

Over the last three years, the domestic industry's loss of about $10 billion has drawn small new carriers which use low fares to lure passengers.

Rival owners tried to lure passengers by racing their boats against each other - an incredibly dangerous endeavor in an age of iron boilers.

Not all of the campaign, which will last through 1997, is to lure passengers from competitors.