The scantily clad women try to look as fetching as possible, to lure clients within.
At the bottom of the ladder are the "helpers" - mechanics in training who earn much of their pay by luring clients.
Decorators have a chance to show off their creativity, the better to lure wealthy new clients.
Some reportedly have even cut their fees to lure clients.
Bradesco hopes to lure new clients with the plan and increase use of its online banking and securities trading operations.
There is also more information available for free, as foreign exchanges try to attract global investors and overseas brokers seek to lure potential clients.
In the best of all possible worlds, though, consultants prefer to lure new clients on the basis of their track records.
His quiet tailoring is what lures clients to his shows, which are never noisy or theatrical.
There are also companies that use artistic products to make money from the distributive trade, or as a way of luring clients for other purposes.
But he soon attracted heavy press criticism for luring major clients who did substantial business with the state.