Creative tenants lend cachet to the building, he said, and usually renovate their spaces beautifully.

A similarly nostalgic - and exclusive - marketing strategy has lent cachet to other toiletries collections.

Nor has Bertelsmann had the kind of high profile and brand recognition that lend instant cachet to a public stock offering.

It is not unusual for developers to import special building materials from abroad to lend cachet to a project.

His imprimatur is sure to lend new cachet to supermarket art - and increased value to his own tacky cache.

For those who have already made their marks elsewhere, the Carnegie debut lends cachet to a burgeoning reputation.

Even a token run for a short time in a few theaters legitimizes the project and lends cachet to the video, cable and foreign markets.

By the 1890s he was sufficiently well known that his name as author of a play lent cachet.

If Michael Bloomberg doesn't want to stay there, then lend the glamour, cachet and excitement to the groups that need it most.

The event had also lent cachet in recent years to a growing number of similar parties around the nation, known as "circuit parties."