The label has also launched a music series, Texas Unplugged, which features original acoustic recordings by a variety of artists.
The label launched on 1 October 2007; the launch was announced in August that year.
In the early 1970s, the label launched early rap groups like Grandmaster Flash.
In the same year the label launched its first range of clothing for women: "Dressage by ericaamerica".
In 2003 the label became a formal company and launched worldwide with its first full-length releases.
His major label debut album, would chart all over Europe and launch him into the forefront of dance music.
In 2010 the label released its first recording since 1991 and launched its website, www.celluloidrecords.net.
In 2009 the label launched a new series of compilation 12" records entitled 4x12".
Announced on March 21, 2008, the label launched on May 30, 2008.
The label launched in the United States and Canada in fall 2006.