"A tour de force," says a label executive, but you must have had to be there.
Multiple label executives became aware of the band and came to see them perform live.
However, the label executives insisted that the band first create a more conventional album to cover the risk of their preferred concept.
Music Row Democrats started in late 2003 with a meeting of more than 20 label executives and songwriters.
As a result, some label executives said they had turned away former stars who came shopping for new record contracts.
Records disillusioned by the music industry and the pressure from label executives to sell records.
Not being one hundred percent convinced the label executives decided to wait.
It was this that led to Latif being noticed by the daughter of a label executive.
A label executive expects him to sell 'several hundred thousand more albums' than the 1.8 million already sold.
And according to three experienced label executives, this is unlikely to change.