In this case, investors rewarded adherence to the code, as a sign of corporate citizenship.
Meanwhile, investors rewarded a number of Microsoft's most vigorous competitors and critics.
For much of the 1990's, investors handsomely rewarded the companies for their efforts.
The race to become a big, multibillion-dollar company is fueled by a sense that investors will reward size and diversity.
"And investors will reward them for that."
And even though Citigroup continues to win underwriting or advisory work, it is not as if investors are rewarding the bank.
Ultimately, the offering will have to provide investors enough reward to justify the risks.
Yield-hungry investors jumped on the bandwagon and rewarded the trusts with higher valuations.
The idea was that investors would reward the company for replacing uncertain real estate income with the more predictable and less-capital-intensive earnings of management contracts.
Mack-Cali's merger is fueled by a sense that investors will reward size and diversity.