So too my senses went, into their own brand of night.

"It would allow us to build Snap into a very large brand."

The company wanted to build its beer into a larger regional brand.

But can it breathe new life into a struggling brand?

The men's fashion line was spun off into its own brand, Structure, in 1989.

They wanted to build themselves into an international brand, and in the early 1990s they changed course.

He was intent on turning his name and mystique into a brand.

The idea, hospital officials say, is not unlike that behind every consumer product these days: they want to turn the public hospitals into a brand.

Valley Engineering turned the company into a brand of propellers.

One has to be born into your particular brand of illogic to get any pleasure from it.