The campaign, called "Changing Entertainment Again," is intended to alter the public's perception of RCA as an electronics company that has not kept up with more innovative competitors like Sony.

To accomplish this, MBEs must be assertive, innovative competitors who will not fear or retreat from globalization.

So irksome, indeed, had Virgin become that British Air went to extraordinary lengths to try to rid itself of its innovative little competitor.

As the 20th century wore on Waterman's conservatism allowed its younger and more innovative competitors to gain market share - Parker, Sheaffer, and Wahl-Eversharp, in particular.

Some of the earlier investors have found they could not adjust quickly enough; others have been severely battered by innovative competitors but managed to fight back.

Forget for a moment that Honda's new del Sol is an innovative open-air competitor to the Mazda Miata and the Mercury Capri, among others.

Under Mr. Hawley, however, the chain failed to keep pace with more innovative competitors.

It talks about online gambling in this negative and detrimental way, but it says nothing about the state monopolies that are hiding behind the emotive language to continue to drive out private innovative competitors.

Companies rushed to embrace the technology, fearful of being left behind by more innovative competitors.

"Jaguar Land Rover is now a strong, profitable and innovative competitor in the premium car industry," said Carl-Peter Forster, chief executive of JLR's parent company Tata Motors.