He felt neither, but the illusion would increase morale considerably.
It was his duty to increase morale, not dampen it.
There is little done to increase corporate morale.
It may also increase productivity and morale, as well as help employee retention.
Firms might also pay higher wages to increase loyalty and morale, possibly leading to better productivity.
They are discovering that it increases morale - and productivity.
The officials said the gesture would increase morale in a work force still reeling from the losses of Sept. 11.
Pentagon officials say such ventures increase morale and permit the public to see top military aviators and parachutists perform.
He was commissioned to write it as part of an effort to increase Air Force recruitment and morale.
An investment mechanism must be found to insure appropriate pay and to increase morale, retention and performance.