He also says it is the ideal medium for short, fat, bald men.
"We are an ideal medium for advertisers doing business in international markets," he said.
The street offered an ideal medium for bringing modern media giants into physical proximity with their audience.
Scientists have long held that light is also the ideal medium for speeding data transmission within computers.
That makes the mobile phone an ideal medium through which banks can deliver a wide variety of services.
The soup is also an ideal medium for leftover bread.
Photography is the ideal medium for looking closely at slowly changing things.
In short it is the ideal medium for the illusionist.
Learn more about why loam soil is the ideal medium for growing plants in this article.
The internet is an ideal medium for sharing information, but at what cost to our private lives?