The publication has over eight million subscribers worldwide and remains one of the most popular hip-hop magazines in the world.
So will a fashion editor change a hip-hop magazine?
As a journalist he was a writer for the hip-hop magazine The Source.
It is too early to gauge the performance of Vibe, a hip-hop magazine that started last year.
Many radio stations still don't fully embrace the group, and hip-hop magazines remain downright skeptical.
When people pick up America, they expect to see our publication, not a hip-hop magazine.
Upski had brought along a copy of Stress, a small hip-hop magazine published by people of color.
A boy, also 16, was there in search of a hip-hop magazine.
The Ave was a hip-hop magazine that split between music and social issues.
"I buy the caps that go with my total look," he said, adding that Japanese hip-hop magazines provide the best ideas.