But your gimmick should be something you know a lot about.

Yet in the end it is also a bit of a gimmick.

Then try to find out if they're more than gimmicks.

So they're looking for a gimmick, some way to be different.

Thanks to human nature, we've found a way to get around the new gimmick.

But the girls were always coming up with new gimmicks.

In politics, when nothing else seems to work, why not a gimmick?

If one cool gimmick is good, two must be better.

Teachers have always known that learning goes down better with a few gimmicks.

IF you can, try to remember the gimmicks and the fun.

"I know a lot of people thought it was a gimmick, but we did them good."

It was a good gimmick, and he probably had fun.

I believe that he was trying to find some gimmick behind it all.

There are no gimmicks in the design of the place, however.

What about a gimmick play, something, anything, to get this thing started?

But the gimmick won almost every woman's vote in the country.

If this is the case these are no more than gimmicks.

You know, we try every gimmick known to man to slow things down.

A gimmick from the past has failed, like so many of them have.

He added his real last name to the gimmick and continued to work as a face.

When a gimmick comes along, we tend to fall for it.

It's not a gimmick, and it can be done well.

Certainly, it will be a fun and nice gimmick, but not much else.

Through all, his art has been the gimmick by which he survived.

But where is the line between a gimmick and true innovation?