Coke's top executive, M. Douglas Ivester, flew to Brussels to oversee the response to the growing image problem.
Its executives fly coach, and they empty their own wastebaskets.
Here, he said, executives fly coach or pay the difference themselves.
Mr. Mathews said the expanded runway was necessary to accommodate the larger jets corporate executives fly these days.
A corporate executive of Pancho's stature could have commandeered a car for herself, or even flown over to Hell in her own rocket hopper.
When I first hooked up with Fila, executives from the headquarters in Italy flew in to meet us.
That means executives at or near the top of the three biggest car companies in the American car market could all fly themselves to their next appointment.
Microsoft's chief executive, Steven A. Ballmer, flew to Portugal yesterday to announce that his company had found a customer for its interactive television service.
His chief executives would rather fly coach to Australia than pick up the gauntlet.
Corporations are substituting videoconferences for plane trips, and management experts say that the days when executives routinely flew first class are gone.