So, both companies will try to become an entertainment giant together.
In the weeks since, the news from Time Warner, the entertainment giant, has hardly been music to investors' ears.
Last week the entertainment giant moved to appease one group only to incur the derision of the other.
If you are the head of an entertainment giant, how do you act when you experience its new adventure ride for the first time?
But it had a dramatic effect on the entertainment giant's stock.
Unlike those entertainment giants, the News Corporation is under the firm control of the single entrepreneur who built it according to his own long-term plan.
Take Time Warner, the communications and entertainment giant.
An electronics and entertainment giant with fingers in many pots, Sony faces a complicated digital media landscape.
But the media and entertainment giant showed gains in all its core businesses, except music.
The electronics and entertainment giant is going through a difficult period.