Attempts to forge corporate synergy, in fact, have a long history in the consumer electronics business, and at Sony.

If this sounds unusual for a bank, the whole exercise is really a lesson in corporate synergy.

The very idea of corporate synergy, the mantra of modern media corporations, begins with Walt.

(And at 9:03 p.m. on Monday, scientists will know whether too much corporate synergy can actually make the earth stand still.)

If you ask me about corporate synergy, my personal experience is that everyone wins.

Not a Yankee came to sign autographs, and whatever happened to corporate synergy?

Augusta is the 19th hole for corporate synergy.

On the side, Ms. Hook also built a small but profitable example of corporate synergy.

The strongest argument, though, in favor of corporate synergy may be defense, not offense.

It is happening structurally, with mergers, buyouts and corporate synergies.