You don't have to go to school to write great copy.
But really, are there any companies worse at writing copy than Microsoft?
The telephone rang constantly, and he could get no copy written.
Won For: Best use of child labor to write copy.
Unfortunately, his was a copy written in his own hand.
A local radio station paid her to write copy.
He thought of all the shops he knew and wrote copy for them.
He handled the business side while she wrote copy and recorded announcements.
He still can't write copy or make a 15-second spot, but through hard work he's built up this amazing understanding of the business.
But in any case we sometimes end up writing copy that sounds like an unvarnished press release.