Blacks wear them, but we so far haven't been able to convince advertisers that we do.

These factors alone would have been sufficient to convince advertisers that it was not the medium for the affluent 'never-had-it-so-good' Macmillan era.

So publishers are trying to figure out how to convince advertisers that on-line magazines can deliver the desired customers.

"Every network has to resort to its own bag of tricks to convince advertisers that they are the best place to spend advertising dollars."

At the time, the station had a sales office in Canada and was able to convince advertisers in Ontario to buy ads.

The success of "Buffy the Vampire Slayer" has convinced advertisers that women 12 to 34 are an underexploited market.

There were other miscalculations, including his belief that toning down the editorial approach of the tabloids would convince packaged goods and automotive advertisers to start running.

We believe we can convince advertisers that, even now, radio can be the most impactful medium.

Publishers also found it difficult to convince advertisers of the relative values of their publication for the purpose of advertising.

The hurdle is to convince potential advertisers that Update will exist a year from now, Ms. Powers said.