It is genuinely original films that don't fit into a neat genre that are commercially risky.

As any major-label record company marketing expert will tell you, releasing an album without a potential hit single is a commercially risky proposition.

Books of achievement are at least as commercially risky as books of scandal.

For a major performer in the 1990's, releasing a three-CD set of new material is unprecedented; even double albums are rare and commercially risky.

"I think people in the industry have thought in the past that the relationship between Pakistan and India was a risky subject, commercially risky," he said.

While "The Full Monty" is widely expected to go to Broadway in the fall, the other shows are more offbeat and commercially risky.

"Falsettos" was seen as provocative enough to be commercially risky when it first appeared.

The Kickstarter effort was started because the adventure genre has been perceived as niche and commercially risky.

I wanted the money for some commercially risky projects.

Cultural conservatives have vilified forms of entertainment with overtly sexual images and messages, making them commercially risky.