He was seen often on talent shows via a new medium called television.
In fact, it was about to topple, thanks to antitrust litigation and to an insidious little invention called television.
In the general scheme of things, this is what executives like to call important television.
"Why should I go into them now and call it television?"
"But some day, we'll just call it television."
The program's success was considered a test for the future of what critics have called "tabloid television," programs based on sensational issues.
In the outside world, he said, people were visited in their houses by spirits they called television.
It is this sense of the word that led to some entertainment news programs to be called tabloid television.
Now, Jupiter, there is that thing called television.
"By 1948, he discovered this new medium called television," said Ms. Castro, now president of the company.