"He grins like he just bought lingerie for his daughter."

Choices include raising "capital from foreign investors" and buying "lingerie for that special someone."

There I was buying lingerie in a department store:

I've never bought lingerie before for a lady.

Fear of committing a faux pas may keep many men from buying lingerie as gifts.

Thirty-one percent of French women say they buy lingerie to seduce their partners, according to the poll.

Retailers report that women are buying lingerie for themselves, rather than waiting to receive it as a gift.

Does she have advice for men who buy lingerie as a gift?